Creating work that goes viral is something that many internet marketers work on over the course of their entire careers. It's almost like a holy grail in marketing because having that happen can change your business for the better in a very short time. The downside to all this is there is no earthly means for predicting what will be viral, and what just stays the same. All is not lost, there are definite strategies you can use that will increase the chances of experiencing 'viral' in your online career. Some of these guidelines may sound common sense to you, but you can never tell about things - the things that make for ordinary, or extraordinary.
Be unpredictable. Do something new and different if you only have one 'thing,' or market, product, etc. There's no need to be timid about showing-off something else that's a part of you, or the way you think. Keep your readers and site viewers on their toes.
You may find that if something's too predictable, then others may tend to take that for granted. It's possible to experience an unwanted effect on your income. When you grab people by the eyeballs with something unexpected, and it's interesting and unique, then your viral chances suddently get larger. And viral components are getting your content shared, and being talked about by people and their friends.
Don't even bother using advertising for this. People know that trick and see it coming way before it hits them. It's an extremely rare time when you see advertising and sales copy become viral, by themselves. While you may find your product become much more popular, for some reason, there's almost always some other reason for that to happen.
Try sharing about your interests, or self, rather than pushing products/services onto people. If you're really trying to do something viral, you'll get ignored if people think you're selling. Just leave the selling to all your marketing devices on your website.
Tell a story. Few things are more powerful than a great story told in an interesting way. A random factoid will be ignored, but if it's included in a story, then you could be viral in a matter of minutes. If you can get people to be invested in you and your story, then that's powerful.
A well-written story is probably the very best way to do that. Advertisements and factoids can't hold-up to the power of a story. Do you agree that a really cool or interesting story is better at grabbing attention than an ad? A quick fact about something may catch someone's eye, but it doesn't make them want to know more like a story can.
This is not any kind of an exact science, though. It's impossible to say with any degree of accuracy what will have a viral effect, and what will not. But you can take certain measure to make sure your content is worth people's attention. Slacking off and hoping someone notices you won't get it done! It's not hard at all to use these painless steps to help you content. You could be shocked with your results.
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